Adidas is a global sportswear giant founded in 1948 by Adi Dassler in Herzogenaurach, Germany, following a split with his brother Rudolf, who later founded Puma. The brand’s identity has long been tied to its iconic three-stripe logo, originally designed for shoe stability but later transformed into a powerful symbol of performance and style. Adidas gained early international acclaim when Jesse Owens won four gold medals at the 1936 Olympics wearing Dassler-designed shoes. Over the decades, Adidas has evolved from a performance-focused brand into a cultural force, collaborating with high-profile designers and celebrities like Stella McCartney and Kanye West, and expanding into fashion, lifestyle, and sustainability through lines like Adidas Parley, which turns ocean plastic into performance gear. Despite facing controversies and market competition, Adidas remains one of the most influential and innovative names in the global apparel and footwear industry.